Autoplay
Autocomplete
HTML5
Flash
Player
Speed
Previous Lecture
Complete and continue
Master Class: The Business of Book Coaching
Disclaimer and Terms of Use
Review the Disclaimer and Terms of Use
Welcome!
A Message from Jennie Nash (5:13)
Recommended Reading List
Additional Resources
About Getting Technical Support
Our Featured Experts
Part 1: Becoming a Book Coach
Becoming a Book Coach Introduction (7:24)
The Problem With Free Help
The Rise of the Book Coach
The Cost of the Dream (2:01)
The Business of Being a Book Coach
Part 2: The Business of Book Coaching
The 9 Business Channels for Book Coaching
Defining Who You Want to Serve (43:01)
Deciding Who You WON’T Serve (17:23)
Digger Deeper: Defining Your Tribe
Defining Your Mission (1:31)
Write a Mission Statement
Consider the Competition
Naming Your Values: How You Will Do Business
Integrity (8:18)
Part 3: How to Make Money
How to Make Money Introduction (10:12)
How Much Money Do You Want to Make?
The Cost of Doing Business
Using an Hourly Rate to Begin Setting Prices (13:53)
Using an Hourly Rate to Think About Package Pricing
Setting Your Package and Your Prices
Projects by Page Rate
Zeroing In On Prices
Giving Away Work for Free (54:19)
Lowering Your Fees
Coaching Someone You Love
Raising Your Prices (6:57)
Total Clients Needed
Part 4: Setting Up Strong Business Processes
Setting Up Strong Business Processes Introduction (63:34)
Onboarding: FAQs and Rate Sheet
Onboarding: Terms and Conditions
Onboarding: Welcome Letter
Onboarding: Contract/Consulting Agreement (2:24)
Taking Payment
Scheduling (35:32)
Managing the Flow of Clients (1:22)
Offboarding Clients
Accounting
Filing, Organization, Backup, and Processes
Technology and Tools
When Should You Quit Your Day Job? (2:46)
Part 5: Marketing Your Coaching Business
Marketing Your Coaching Business Introduction (7:46)
First Off, What NOT to Do
Understand the Publishing Marketplace (5:25)
Understand the General Principles of Business
Get Your Messaging Right (55:09)
Develop a Professional Website (56:41)
Connect With People
Make a Business Launch Plan (2:39)
Part 6: Writing a Business Plan – Putting It All Together
Writing a Business Plan – Putting It All Together Introduction (2:20)
Part 7: Optimizing Your Business
Optimizing Your Business Introduction (2:25)
Using a Virtual Assistant
Self-Care (54:16)
Master Class Wrap Up
What's Next?
Please Give Us Feedback On the Class
Please Give Us Feedback On the Class
Lecture content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock